As part of a cross-border initiative between Greece and Cyprus, we were assigned the creation of the brand identity for a project co-organized by the Deputy Ministry of Tourism of Cyprus and the Churches of Greece and Cyprus. Our role included naming the project and developing its complete visual identity. Working on such a multi-layered and culturally sensitive initiative required a thoughtful and respectful approach — one that would speak to both tradition and openness. The result was “Journeys To Believe In,” a brand rooted in spiritual exploration, cultural heritage, and shared narrative.